Motion Tracking

What is it?

Below: Our motion tracking show reel is compiled from work we’ve produced in the last twelve months

Ok, so we’ve included motion tracking as a separate section. Perhaps it seems a trifle odd to dedicate an entire page to motion tracking so here are the technical reasons why you might want to include motion tracking in your video production: 
You can:

  1. Combine elements filmed separately, such as adding video to the side of a moving bus or a star to the end of a sweeping wand.
  2. Animate a still image to match the motion of action footage, such as making a cartoon bumblebee sit on a swaying flower.
  3. Animate effects to follow a moving element, such as making a moving ball glow.
  4. Link the position of a tracked object to other properties, such as making stereo audio pan from left to right as a car races across the screen.
  5. Stabilise footage to hold a moving object stationary in the frame to examine how a moving object changes over time, which can be useful in scientific imaging work.